December 11, 2012
Rapha Festive 500 2012

The Rapha Festive 500  -  2012

The Festive 500 returns

Give your legs the greatest gift this Christmas and ride 500km with Rapha + Bike Effect.

Group rides will be leaving from Bike Effect every day of the challenge. 

Once more Rapha challenge riders around the world to avoid the festive flab and clock those kilometers. Ride 500km between Christmas Eve and New Year’s Eve posting evidence of your endeavours along the way via these channels:

Strava • Facebook • Twitter • Youtube • Instagram • Blogs • Postcards

To ensure you are officially entered, join the Strava Challenge page or—2012  as well as Bike Effect’s Strava Group.

Special seasonal prizes to be awarded by Rapha to the top kilometer Kings and Queens. The rider who posts the most original or inspiring story will win a Rocket Espresso Machine.  Everyone who successfully completes the 500 will receive a commemorative woven badge.

In the spirit of the season and the Challenge, Bike Effect will award a 15% discount on a Pro Tune Up or Complete Overhaul to riders earning 5 Bike Effect Festive 500 Stamps. To any cyclist  who completes the Bike Effect Festive 500 Challenge, we will award a free Standard Check Up (valued at $85).  

The Bike Effect Festive 500 Schedule

  • All rides begin and end at Bike Effect, 910 Broadway, Santa Monica 90401. 
  • All rides meet at 7:30 unless otherwise noted.
  • All cyclists have the option of independently extending the ride.
  • All rides will be led by at least 2 Bike Effect cyclists.
  • Bike Effect reserves the right to alter the route due to weather or to maintain safety. 
  • Please bring all of your own supplies to ensure a safe, happy ride. 
  • Bike Effect rides obey all rules of the road and operate in this order: 1) Be safe.      2) Have fun. 

Monday 12/24:  Cross Creek. (approx dist. 28 mi/45 km)

Tuesday 12/25: Marina / Westchester loops (approx dist. 40 mi / 64 km)

Wednesday 12/26: PV Lighthouse (approx dist. 50 mi / 80 km)

Thursday 12/27: Amalfi / Mandeville / Bundy (approx dist 30 mi / 48km)

Friday 12/28: Topanga / Old Topanga / Mulholland / Las Virgenes / PCH (approx dist 40 mi / 64 km)

Saturday 12/29: Latigo / Mulholland / Las Virgenes / PCH (approx dist 55 mi / 88 km) *This is a supported ride led by Bike Effect + Stoller Cycling Training Club

Sunday 12/30: Big Rock (approx dist 60 mi / 96 km)                                             *Immediately preceding the ride Bike Effect will host 30 min. of cycling specific yoga led by Ted McDonald of 5 Point Yoga. Ted is responsible for all yoga education for BMC Pro Cycling and will join us having just returned from BMC training camp in Spain.  Reserving a mat is a must! Space is limited! RSVP to

Monday 12/31: Hollywood Sign (approx dist 40 mi / 64 km)

Join us for as many or as few as your schedule allows. We look forward to seeing you.